The National Agency for Food and Drug Administration and Control (NAFDAC) has issued a public health alert regarding a specific batch of Nivea Black & White Invisible Roll-on Deodorant (50ml) identified as containing a potentially harmful chemical. This recall aligns with the European Union’s (EU) rapid alert system for dangerous non-food products (RAPEX) in Brussels.
The NAFDAC alert, Public Alert No. 041/2024, specifies the recalled product as the Nivea Black & White Invisible Roll-on Deodorant (50ml) labeled with “48H protection in African climate.” The agency pinpoints the specific batch number (93529610) and bar code number (42299882) to ensure targeted product identification.
The cause for concern lies in the presence of 2-(4-tert-Butylbenzyl propionaldehyde (BMHCA), a chemical prohibited in cosmetic products by the EU since March 2022. NAFDAC emphasizes the potential health risks associated with BMHCA, including:
Reproductive Toxicity: Studies suggest BMHCA may negatively impact fertility and fetal development.
Skin Irritation: Exposure can cause skin irritation, sensitivity, and allergic reactions.
NAFDAC’s Recall
NAFDAC urges vigilance within the supply chain, including importers, distributors, retailers, and consumers, to prevent the further circulation and use of the affected Nivea product. The agency outlines specific actions:
Cease Distribution and Use: Those possessing the recalled deodorant (batch number 93529610) should immediately stop using and selling the product.
Return Affected Products: Consumers are encouraged to return the recalled deodorant to the nearest NAFDAC office.
Report Adverse Effects: Healthcare professionals and consumers are urged to report any adverse reactions experienced with the product to NAFDAC. Reporting channels include:
Email: pharmacovigilance@nafdac.gov.ng
E-reporting platform: www.nafdac.gov.ng
Med-safety application (available on Android and iOS)
The Broader Context of BMHCA Safety Concerns
BMHCA, also known as Butylphenyl Methylpropional or Lilial, is a synthetic fragrance commonly used in cosmetics, perfumes, and personal care products. However, growing scientific evidence has raised concerns about its safety.
Research suggests a link between BMHCA and potential health risks, particularly regarding reproductive issues and skin irritation. In response to these concerns, regulatory bodies like the EU have classified BMHCA as a Substance of Very High Concern (SVHC) and banned its use in cosmetics.
If You Ask Me
The NAFDAC recall emphasizes the importance of consumer awareness regarding product safety and the role of regulatory agencies in protecting public health. As consumers become increasingly informed about safe ingredients, manufacturers are pushed to reformulate products and prioritize safety.